Colored hair does not need to be faded, dry or dull.
Far from it! To conquer the colored hair of dreams, the first step is to understand that your wires are no longer the same as before the tincture. In the most common process of hair coloring, the hair is discolored with hydrogen peroxide or ammonia and decolorizing powder. This means that the products act by removing the pigments from the natural color of the wires so that the new one is applied thereafter. But not just the color: the procedure also removes keratin, the protein responsible for the strength of the yarn, making them naturally more fragile and sensitive, especially if you maintain old habits of care. So if coloring is a recent concern for you, be aware of the following changes: